I liked this Procter&Gamble spot cause reminds me the importance of educating in failure, rather than in success. Learning by doing, courage, determination, sacrifice, are the best resources our children may acquire in order to succeed from failure and not be scared one day about giving the step forward to convert their ideas and illusions into reality.
Taking risks is not just about winning, or making us stronger, or facing up to physical danger. It is also about going beyond our social and emotional comfort zones, and learning from our mistakes. I’d love to see statistics about cases of those successful doers who were educated in failure and who were not..
When we engage with risk, we feel what it is like to be an active, competent person who takes responsibility for their actions. So you could say that taking risks is about getting the hang of being a human being.